Post by account_disabled on Mar 9, 2024 7:59:21 GMT
The economy, politics, culture, everything around us has been profoundly transformed by digital. From cyber propaganda. People and organizations have become an integral part of the world of information, of info-media : the companies themselves, if they don't reflect on this, are destined to vanish like snow in the sun. In the digital age, even the smallest company has become a multimedia ecosystem. This transformation of our lives, between the personal and professional spheres, is something highly pervasive that challenges our ability to know the deepest meaning of digital. Woe betide you if you take a conservative or even fearful position in the face of this.
The concept of the butterfly effect , brought into vogue by the mathematician Germany Phone Number Edward Lorenz in 1962, refers to some themes present in chaos theory which essentially symbolize non-linearity. Non-linearity consists in the representation of all those conditions in which there are no direct connections between the variables . Machines, for example, perform in a linear way, because a change in input corresponds to a transformation in the output. In reality, the butterfly effect expresses the concept that in an ecosystem, ours, every part is interdependent, simply connected. A term which, as you might imagine, has come back to the forefront in recent years. Butterfly effect and marketing: having a systemic vision and understanding the role of datafication Nonlinearity is a characteristic of complex systems , present within them at different levels of intensity.
This means that a change does not correspond to predictable results. There is a disproportion : small input transformations can generate large changes in output, just as the opposite, large input alterations may not generate any changes in output. In a liberal system the market is a complex system. Its complexity is caused by the interactions between independent subjects present within it (customers, companies, decision makers, influencers, networks). In this sense, since the advent of liberalism and then with neoliberalism, markets have always been complex systems, but with the advent of digital their complexity has increased , favoring a greater number of interactions between the nodes of the network and accelerating creating feedback. Technological evolution dissolves time and distance and for this reason the market becomes more volatile. Abstract one might say.
The concept of the butterfly effect , brought into vogue by the mathematician Germany Phone Number Edward Lorenz in 1962, refers to some themes present in chaos theory which essentially symbolize non-linearity. Non-linearity consists in the representation of all those conditions in which there are no direct connections between the variables . Machines, for example, perform in a linear way, because a change in input corresponds to a transformation in the output. In reality, the butterfly effect expresses the concept that in an ecosystem, ours, every part is interdependent, simply connected. A term which, as you might imagine, has come back to the forefront in recent years. Butterfly effect and marketing: having a systemic vision and understanding the role of datafication Nonlinearity is a characteristic of complex systems , present within them at different levels of intensity.
This means that a change does not correspond to predictable results. There is a disproportion : small input transformations can generate large changes in output, just as the opposite, large input alterations may not generate any changes in output. In a liberal system the market is a complex system. Its complexity is caused by the interactions between independent subjects present within it (customers, companies, decision makers, influencers, networks). In this sense, since the advent of liberalism and then with neoliberalism, markets have always been complex systems, but with the advent of digital their complexity has increased , favoring a greater number of interactions between the nodes of the network and accelerating creating feedback. Technological evolution dissolves time and distance and for this reason the market becomes more volatile. Abstract one might say.